Seb Valoir was not born from heritage, not from what was, but from what had yet to exist.
Our founder, Sebastiaan, did not come from Champagne.
He carried no legacy to rely on only the drive to create a symbol,
a mark that stands for following one’s own path.
Live Free was born from that belief:
that freedom is not about doing everything you want,
but about having the courage to choose direction,
even when no one understands it.
Seb Valoir is for those who celebrate their own moments,
not because it was easy,
but because they shaped it themselves.
Each bottle is a reminder
that struggle and beauty walk hand in hand,
that silence is strength,
and that freedom only finds value through precision.